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Wednesday, 4/21/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
4 types of technology to use to keep you top of mind
Getting noticed through creative communication tools
Why zoom is the best medium for bringing people together and strengthening relationships
5 Gorilla top of mind techniques to get you noticed
Wednesday, 5/12/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Learn how to re-engage and impassion your association membership
Obtain tools for providing your membership with deeper meaning in their involvement
Discover the essential elements for crafting a compelling value proposition
Wednesday, 5/26/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Recognize the many reasons to shift from a prospectus-based to a customized sponsorship program.
Find out how to create successful sponsorships for virtual and hybrid events.
Discover how the pandemic is creating new opportunities for sponsorship program success.
Understand how your association’s sponsorship program can attract the interest of prospective sponsor companies in this competitive environment.
Neuromarketing for Growth
Wednesday, 6/9/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Overview of Neuromarketing
Understand prospective members pain
Where to begin your Neuromarketing journey
Solving Problems for Success
Wednesday, 6/23/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Define effective responses to VUCAS
Benefits of connecting planning to mission and members
Implement simplified, monthly strategic planning
Making it Rain New Business and New Members
Wednesday, 7/7/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Identify and implement rainmaking formulas that eliminate times of drought
Demonstrate ways to build sales and marketing confidence
Identify various effective marketing and selling strategies
Cite ways to design and discover your marketing mix for continuous business flow
Identify a selling system for stronger relationships and increased closing percentages
Develop sound marketing strategies
Association Executives can never be TOO good at is Communication
Wednesday, 7/21/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Modern communication is based on how people played games as children – how to interpret their core communication styles and speaking their dialect.
Choosing the most appropriate communication medium for who will receive the information and how will be used.
New truths - six secrets and three cautions on interacting with post-covid employees and members
Most important? Knowing how to actively listen, and to confirm the impact of the feedback. For this, we will shift to a “train the trainer” mentality, building your mentoring skills.
Implementing Video Production Solo
Monday, 8/2/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Understand and recognize the video-ready equipment they already have and learn what other tools may be useful
Discover best practices for shooting video and recording audio as a solo crew
Learn tips and tricks for editing video to create a great final product
Tips for being safe and social distancing in the creative process
Leveraging Adult Learning Theory
Wednesday, 8/25/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Identify best practices in virtual learning
Recall adult learning theory best practices
Wednesday, 9/8/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Learning Objectives
Identify the principles of improvisation
Contrast the difference between divergent thinking and convergent thinking
Implement the divergent thinking process
Implement the convergent thinking process
Wednesday, 9/29/2021 - 12:30 PM CT
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-Member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-Member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
Key Strategies for Managing Your E-mail Overload
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
$175 for Member
$295 for Non-member
Included Programs
Essential Elements of Association Management: Savoring Association Alphabet Soup
Essential Elements of Association Management: Membership Recruitment & Retention
Essential Elements of Association Management: Education and Events
Essential Elements of Association Management: Volunteer Engagement 101
Essential Elements of Association Management: Finance
Essential Elements of Association Management: Legal Considerations in Association Management
Essential Elements of Association Management: Key Processes of Government Relations
Essential Elements of Association Management: Strategic Planning
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
Available in bundle(s).
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
Available in bundle(s).
$45 for Member
$75 for Non-member
1 Total Credit: 1 CAE
$45 for Member
$75 for Non-member
