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Live Webinars

Member Retention – A Fresh Look

Association Executives can never be TOO good at is Communication

Published by Association Societies Alliance
and Tennessee Society of Association Executives
Learning Objectives
  • Modern communication is based on how people played games as children – how to interpret their core communication styles and speaking their dialect.
  • Choosing the most appropriate communication medium for who will receive the information and how will be used.
  • New truths - six secrets and three cautions on interacting with post-covid employees and members
  • Most important? Knowing how to actively listen, and to confirm the impact of the feedback. For this, we will shift to a “train the trainer” mentality, building your mentoring skills.


This session is about adapting “crucial skills” for the future. Communication patterns have shifted during the pandemic, and proper skills and methods form the foundation for a sustainable association. How have they changed, and what is the “new normal” for Association Executives? Updated communication and feedback skills enable you to lead and guide others, using modern channels to reach your membership and staff. We will focus on how to understand who needs what information and communicating that in a concise, timely way.

Karl Ahlrichs, CSP, SHRM-SCP, SPHR

Meet Karl Ahlrichs: a professional generalist whose high energy and broad interests make him a resource to countless clients... Read More

How To Attend
Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.

 Click on jurisdiction for specific details  

Refund Policy
SeminarWeb and Tennessee Society of Association Executives programs are non-refundable.

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